About Us

The Company was established in 1963 and formed as a result of the ambition and determination of two brothers, Mohammed Saleh Yousuf Behbehani and Mohammed Reza Yousuf Behbehani who joined forces to establish a company that attract international agencies around the world. Throughout the course of the past 5 decades, the group has developed in to a well-established conglomerate business " Watches & Jewelries, Automotive, Tires, Logistics, Travel, Soft Beverages, Printing Machinery, Banking and General Trading" which has incorporated and cherished the heritage of the past whilst maintaining a clear focus on the future.

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